REPORT
ㅣD-1ㅣ Touch It, Try It, Ask Anything
You can see plenty on a phone screen. But if you come to , do more: touch the materials, feel the textures, open and close things, test how they work, and ask whatever you want to know. The exhibition hall is still being set up for those encounters with visitors tomorrow.
Editor Sa-eun Jung
ㅣD-1ㅣ Touch It, Try It, Ask Anything

SCENE #1 ㅣ "Isn't It Almost Done?" "No, We're Just Getting Started."

The idea that every structure goes up on day one and filling the space begins neatly on day two belongs in a fairy tale. While one team is still putting up walls, another is applying finishes, and somewhere else furniture is being moved into place. On the second day, building and filling happen all at once. That chaos is exactly what makes the exhibition hall so exciting.

by. Listone Giordano

by. MUDWORKS

by. Shinmyung Maru


SCENE #2 ㅣ Was It Here, or Over There? — The Great Display Shuffle

No matter how precisely the plans were drawn, the real site is always different. Exhibitors shift things little by little as they consider the booths in front and behind them, eye level, and visitor flow. Move it here, move it there, then move it back again. This is the time spent finding the perfect position, sometimes down to just a few centimeters.

by. CLIFF, DIAN, AROK

by. ARCBANK

by. KAI CANVAS


SCENE #3 ㅣ What's This? What Is That Used For?

How do you open this door? Can we turn the water on? The hinges are completely hidden? Is the countertop integrated with the sink? Can this panel be custom-made? Is this roller blind made from hemp? And this one is made from straw? How far do you deliver? How does this flooring lock together? Could this be installed in my bathroom at home? Over four hours of touring the exhibition hall, we asked more than a hundred questions. We will not write the answers here. Starting tomorrow, every answer will be waiting inside the exhibition.

by. Deco Cubicle

by. String Furniture

by. Korea Wintech

by. Listone Giordano


As they prepare for a barrage of questions from buyers and consumers, companies large and small across the exhibition hall are putting everything into the final touches.

"Come meet us tomorrow. Four days, starting August 5."


by. UNIMIT


KOREA BUILD 2026
Experience more information and insights firsthand on-site!
2026 Floorplan keyboard_arrow_right