Terms and Conditions (Collection and Use of Personal Information, Retention and Usage Period of Personal Information, Outsourcing of Personal Information Processing and Management)
A. The information collected by Messe Esang Co., Ltd. (hereinafter referred to as the “Company”) through ES Membership registration is collected and used for the purposes of establishing and fulfilling service agreements (including member and visitor identification and verification of intent), providing information on new services, exhibitions, and events, member management (including complaint handling and notices), and, only where consultation with participating companies is requested, scheduling and contact purposes.
B. In order to provide convenient and diverse services to members, the Company may use collected personal information to carry out advertising or marketing activities through various notification methods provided by the Company, including direct mail, email, SMS, KakaoTalk (AlimTalk, FriendTalk, Kakao Brand Messages), and service push notifications. In such cases, members may refuse such services by notifying the exhibition secretariat by phone or by using the opt-out methods provided in the notifications.
C. Items of Personal Information Collected:
The Company collects only the minimum personal information necessary to provide services, but may request additional information if necessary. The following personal information items are required during membership registration. Any items not listed below are considered optional.
– Required Information: Phone number (ID), email address, name, year of birth, gender, residential area, etc.
D. The Company collects users’ personal information only with the user’s consent and does not collect information that may infringe on fundamental human rights, such as race, place of origin, political orientation, criminal records, or health conditions, unless required by law or expressly consented to by the user.
E. The Company may collect personal information through the following methods:
– Website, telephone, customer service inquiries (phone/email), pre-registration/on-site registration, event participation, affiliated services, mobile applications, and others.
F. Sketch photos and videos may be taken at the exhibition venue and may be used for exhibition promotion and marketing purposes. Users may request withdrawal of consent for marketing use at any time before or after such use.
The Company retains and uses users’ personal information only for the period notified and agreed upon and destroys the information without delay once the purpose of collection and use has been fulfilled. However, the following information is retained for the reasons and periods specified below.
A. Reasons for Retention under Applicable Laws
Where retention is required under applicable laws such as the Commercial Act or the Act on Consumer Protection in Electronic Commerce, the Company retains member information for the period prescribed by such laws. In such cases, the retained information is used solely for the retention purpose.
① Service contracts such as exhibition hall and conference room rentals: 5 years
The following records are retained for the specified periods under the Act on Consumer Protection in Electronic Commerce:
- Records regarding 표시·advertising, contracts, and transaction fulfillment
– Records on advertisements: 6 months
– Records on contracts, subscription withdrawals, payments, and supply of goods/services: 5 years
– Records on consumer complaints or dispute resolution: 3 years
- Accounting books and supporting documents related to all transactions under tax laws: 5 years
② Exhibition pre-registration/on-site registration records and marketing advertisement usage: 5 years
③ Exhibition marketing advertisement opt-out records: 10 years
④ ES Membership (Buyer Membership) website membership registration and management: Immediately upon membership withdrawal
B. Personal information is destroyed without delay once the purpose of collection and use has been achieved. Upon withdrawal of consent, the Company promptly destroys the user’s personal information except for information retained under the reasons stated above. Where processing has been outsourced to a third party, the Company instructs the third party to destroy the information as well.
C. Printed personal information is destroyed by shredding or incineration, and electronically stored personal information is destroyed using technical methods that prevent record restoration.
<Details of Outsourced Services>
■ ESANG Networks Co., Ltd.: Website maintenance, server management, and data processing
■ ES Service: SMS sending services
■ Suwon Messe Co., Ltd.: Information on affiliated events and promotional/marketing activities
■ Messe Esang Cheongju OSCO Business Division: Information on affiliated events and promotional/marketing activities
■ Sejong Telecom: Operation of free 080 opt-out service
■ Daou Technology Inc.: SMS, Kakao AlimTalk & Brand Message delivery, and email service operation
■ Kakao Commerce: Information on affiliated events/services and promotional/marketing activities
A. The Company uses users’ personal information only within the scope disclosed in the “Items and Purposes of Collection and Use of Personal Information” and does not use or provide such information to third parties beyond that scope without prior consent, except in the following cases:
① Where users have consented in advance to disclosure or third-party provision
② Where required by law or requested by investigative or supervisory authorities in accordance with legal procedures
B. The Company may outsource personal information processing to third parties to provide smooth and improved services.
C. Information processed through outsourcing is limited to the minimum necessary to provide services efficiently.
D. In accordance with relevant laws, the Company stipulates and manages compliance with personal information protection regulations, confidentiality obligations, prohibition of third-party provision, liability in case of incidents, outsourcing periods, and obligations to return or destroy personal information after completion of processing.
E. In the following cases, information may be provided to participating companies and will not be used for purposes other than company and product information by the participating company. Visitors have the right to choose whether to provide such information.
① Allowing the barcode issued at entry to be scanned by a participating company’s scanning device is deemed implicit consent to provide the visitor’s registration information to the relevant company.
F. Collected information may be provided to the Association of Korean Exhibition Industry (AKEI) as part of the international exhibition certification system operated by the Ministry of Trade, Industry and Energy. The information will not be used for any purpose other than exhibition verification.
<Personal Information Protection Officer>
The Company is committed to ensuring that users can safely use its services. Users may report any personal information protection complaints related to the Company’s services to the personal information protection officer or responsible department, and the Company will respond promptly and sincerely.
[Chief Privacy Officer]
Name: Sangtaek Lee
Position: Vice President
Email: stlee.es@esgroup.net
[Personal Information Protection Manager]
Name: Kyunghyun Choi
Position: Head of Information Strategy Team
Email: ghchoi.es@esgroup.net
<Rights>
In principle, users may refuse to consent to the collection of personal information under applicable personal information protection laws. However, please note that if consent is not provided, free admission to the exhibition through visitor pre-registration may not be available.
