{"id":26528,"date":"2021-07-08T13:54:58","date_gmt":"2021-07-08T04:54:58","guid":{"rendered":"http:\/\/koreabuild.co.kr\/coex\/?page_id=26528"},"modified":"2025-01-17T14:34:00","modified_gmt":"2025-01-17T05:34:00","slug":"marketing-bigdata","status":"publish","type":"page","link":"https:\/\/koreabuild.co.kr\/coex\/about-koreabuild\/marketing-bigdata\/","title":{"rendered":"\ub9c8\ucf00\ud305\u00b7\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825"},"content":{"rendered":"

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\ucf54\ub9ac\uc544\ube4c\ub4dc\uc758 \ub9c8\ucf00\ud305\u00b7\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825<\/div>\n
\uc815\ubc00\ud55c \ud0c0\ucf13\ud305 \uae30\ubc18\uc758 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uac15\ud654<\/div>\n<\/div>
\ucf54\ub9ac\uc544\ube4c\ub4dc\uc758 \ub9c8\ucf00\ud305\u00b7\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825<\/div>\n
\uc815\ubc00\ud55c \ud0c0\uac9f\ud305 \uae30\ubc18\uc758 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uac15\ud654<\/div>\n<\/div>
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\ub9c8\ucf00\ud305 \uacbd\uc7c1\ub825 #1<\/div>\n
\uc815\ubc00\ud55c \ud0c0\uac9f\ud305 \uae30\ubc18\uc758 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uac15\ud654\ub85c \uc2e4\uc9c8 \ubc14\uc774\uc5b4 \uc720\uc785<\/div>\n<\/div>
\ub9c8\ucf00\ud305 \uacbd\uc7c1\ub825 #1<\/div>\n
\uc815\ubc00\ud55c \ud0c0\uac9f\ud305 \uae30\ubc18\uc758 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uac15\ud654\ub85c \uc2e4\uc9c8 \ubc14\uc774\uc5b4 \uc720\uc785<\/div>\n<\/div>
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\ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uac15\ud654<\/div>\n<\/div>
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\ucf54\ub9ac\uc544\ube4c\ub4dc\ub294 \ub04a\uc784\uc5c6\uc774 \ubcc0\ud654\ud558\ub294\ub9c8\ucf00\ud305 \ud658\uacbd\uc5d0 \ubc1c\ub9de\ucdb0
\n\ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc744 \uac15\ud654\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.
\n\uc815\uad50\ud558\uace0 \uace0\ub3c4\ud654\ub41c \ud0c0\uae30\ud305, \uad6c\uccb4\uc801\uc778 \uc131\uacfc \uad00\ub9ac\uac00 \uac00\ub2a5\ud55c \ub514\uc9c0\ud138 \ubbf8\ub514\uc5b4\uc758 \uc6b4\uc601 \ub178\ud558\uc6b0\ub97c \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/div>\n<\/div>
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\uc131\uacfc \uae30\ubc18\uc758 \ub9c8\ucf00\ud305 \uc6b4\uc601<\/div>\n<\/div>
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\ucc38\uad00\uac1d\uc758 \ubaa8\ub4e0 \ud65c\ub3d9\uc744 \ub2e8\uacc4\ud654\ud558\uc5ec \ubd84\uc11d\ud569\ub2c8\ub2e4. (\uad11\uace0 \ub3c4\ub2ec \ubc0f \uc804\uc2dc\ud68c \uc778\uc9c0, \ud648\ud398\uc774\uc9c0 \uc720\uc785, \uc0ac\uc804\ub4f1\ub85d, \ud604\uc7a5\ubc29\ubb38, \uc7ac\ubc29\ubb38) \uac01 \ub2e8\uacc4\ub85c\uc758 \uc804\ud658\uc744 \uac1c\uc120\ud558\uace0 \ucc44\ub110 \ud6a8\uc728\uc744 \ub192\uc5ec \uc0ac\uc804\ub4f1\ub85d\uacfc \uc804\uc2dc\ud68c \ubc29\ubb38\uc728\uc744 \uadf9\ub300\ud654 \uc2dc\ud0b5\ub2c8\ub2e4.<\/div>\n<\/div>
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\ube45\ub370\uc774\ud130 \uac15\ud654<\/div>\n<\/div>
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\uc0ac\uc804\ub4f1\ub85d \ubc0f \uc804\uc2dc\ud68c \ubc29\ubb38\uc73c\ub85c \uc720\uc785\ub41c \ub4f1\ub85d\uc790 \uc815\ubcf4\ub294 \uba54\uc384\uc774\uc0c1 \ube45\ub370\uc774\ud130\ub85c\uc368 \uccb4\uacc4\uc801\uc73c\ub85c \uad00\ub9ac\ub429\ub2c8\ub2e4. \uc9c0\uc18d\uc801\uc778 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \ud1b5\ud574 \ucda9\uc131\uace0\uac1d\uc73c\ub85c \uc804\ud658\ud558\uc5ec \uc7ac\ubc29\ubb38\uc728\uc744 \ub192\uc774\ub294 \ud55c\ud3b8, \ucc38\uac00\uae30\uc5c5\uacfc\uc758 \ub9e4\uce58\uba54\uc774\ud0b9\uc5d0 \ud65c\uc6a9\ud569\ub2c8\ub2e4.<\/div>\n<\/div>
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\ub9c8\ucf00\ud305 \uacbd\uc7c1\ub825 #2<\/div>\n
\uc8fc\uc694 \uac74\ucd95\ubc15\ub78c\ud68c \uac80\uc0c9\ub7c9 \uc810\uc720\uc728<\/div>\n<\/div>
\ub9c8\ucf00\ud305 \uacbd\uc7c1\ub825 #2<\/div>\n
\uc8fc\uc694 \uac74\ucd95\ubc15\ub78c\ud68c \uac80\uc0c9\ub7c9 \uc810\uc720\uc728<\/div>\n<\/div>
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\ucf54\ub9ac\uc544\ube4c\ub4dc\uc758 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uac15\ud654\ub294 \ubc14\uc774\uc5b4 \uc99d\uac00\ubfd0 \uc544\ub2c8\ub77c \ube0c\ub79c\ub4dc \uac15\ud654\ub85c \uc774\uc5b4\uc9d1\ub2c8\ub2e4. \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc810\uc720\uc728 \uc9c0\ud45c\ub77c \ud560 \uc218 \uc788\ub294 \ud0a4\uc6cc\ub4dc \uac80\uc0c9\ub7c9 \ub370\uc774\ud130\ub97c \ubcf4\uba74 \ucf54\ub9ac\uc544\ube4c\ub4dc\uac00 \uc555\ub3c4\uc801 \uc810\uc720\uc728\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uba85\uc2e4\uc0c1\ubd80 \ub300\ud55c\ubbfc\uad6d \ub300\ud45c \uac74\ucd95\ubc15\ub78c\ud68c\ub85c \uc790\ub9ac\ub9e4\uae40 \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/div>\n<\/div>
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\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825 #1<\/div>\n
\uba54\uc384\uc774\uc0c1\uc774 \ubcf4\uc720\ud55c \uac74\uc124\u00b7\uac74\ucd95\u00b7\uc778\ud14c\ub9ac\uc5b4 \ubc14\uc774\uc5b4 DB<\/div>\n<\/div>
\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825 #1<\/div>\n
\uba54\uc384\uc774\uc0c1\uc774 \ubcf4\uc720\ud55c \uac74\uc124\u00b7\uac74\ucd95\u00b7\uc778\ud14c\ub9ac\uc5b4 \ubc14\uc774\uc5b4 DB<\/div>\n<\/div>
1,462,132<\/div>\n<\/div>
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40.5%<\/div>\n
\uac74\uc124\u00b7\uac74\ucd95\u00b7\uc778\ud14c\ub9ac\uc5b4 \uc5c5\uacc4<\/div>\n<\/div>
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\uc885\ud569\uac74\uc124, \uc2e4\ub0b4\uac74\ucd95 \ubc0f \uac74\ucd95 \ub9c8\ubb34\ub9ac \uacf5\uc0ac\uc5c5, \uc804\ubb38\uacf5\uc0ac\uc5c5(\uc124\ube44, \uc804\uae30, \uc870\uacbd \ub4f1),\uac74\ucd95\uc0ac\/\uc124\uacc4\uc0ac\/\uc5d4\uc9c0\ub2c8\uc5b4\/\uac10\ub9ac, \ub514\uc790\uc774\ub108, \uac74\ucd95 \uc790\uc7ac \uc81c\uc870\u00b7\uc720\ud1b5 \ub4f1<\/div>\n<\/div>
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21.1%<\/div>\n
\uc720\uad00 \uc5c5\uacc4 \ubc0f \uae30\uad00<\/div>\n<\/div>
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\uc0c1\uc5c5\uc2dc\uc124 \uc6b4\uc601 \ubc0f \uad00\ub9ac, \uacf5\uacf5\uc2dc\uc124 \uc6b4\uc601 \ubc0f \uad00\ub9ac, \uc720\uad00\uae30\uad00\/\ud611\ub2e8\uccb4, \ubd80\ub3d9\uc0b0 \uad00\ub828\uc5c5, \uc5b8\ub860\/\ub9e4\uccb4\uc0ac, MD \ub4f1<\/div>\n<\/div>
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38.4%<\/div>\n
\uac74\ucd95\uc8fc\u00b7\uc18c\ube44\uc790<\/div>\n<\/div>
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\uac74\ucd95\uc8fc, \uc778\ud14c\ub9ac\uc5b4 \uc2e4 \uc218\uc694\uc790, \uc18c\ube44\uc790<\/div>\n<\/div>
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\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825 #2<\/div>\n
\ucc38\uad00\uac1d \uc911 \uc7ac\ubc29\ubb38\uc790 \ube44\uc728<\/div>\n<\/div>
\ube45\ub370\uc774\ud130 \uacbd\uc7c1\ub825 #2<\/div>\n
\ucc38\uad00\uac1d \uc911 \uc7ac\ubc29\ubb38\uc790 \ube44\uc728<\/div>\n<\/div>
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\ubcf4\uc720 DB\ub97c \ud1b5\ud574 \ub2e4\uc774\ub809\ud2b8 \ub9c8\ucf00\ud305(\ucee4\ubba4\ub2c8\ucf00\uc774\uc158)\uc774 \uac00\ub2a5\ud569\ub2c8\ub2e4. \uc5b4\ub5a4 \uad11\uace0 \ub9e4\uccb4\ubcf4\ub2e4 \ud6a8\uc728\uc801\uc774\uba70, \uc7ac\ubc29\ubb38\ub960\uc744 \ub192\uc784\uc73c\ub85c\uc368 \uc804\uc2dc\ud68c\uc758 \uc548\uc815\uc801\uc778 \ubc14\uc774\uc5b4 \uc720\uce58\uac00 \uac00\ub2a5\ud569\ub2c8\ub2e4.
\n\ucd5c\uadfc 2\ud68c \uc774\uc0c1 \uc804\uc2dc\ud68c\ub97c \ubc29\ubb38\ud55c \ucc38\uad00\uac1d\uc740 \ubcc4\ub3c4 \uad00\ub9ac\ud558\uc5ec \u2018\ucda9\uc131\uace0\uac1d\u2019\uc73c\ub85c \uc804\ud658\uc2dc\ud0b5\ub2c8\ub2e4. \uadf8\ub4e4\uc744 \ud1b5\ud55c \ud655\uc0b0 \ub9c8\ucf00\ud305\uc73c\ub85c \uc2e0\uaddc \uace0\uac1d\uae4c\uc9c0 \ucc3d\ucd9c \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.(\ube45\ub9c8\uc6b0\uc2a4 \ubc14\uc774\ub7f4 \ub9c8\ucf00\ud305)\uae30\uc5c5\ub4e4\uc758 \uc9c0\uc18d\uc801\uc778 \uc804\uc2dc\ud68c \ucc38\uac00\ub294 \ucda9\uc131\uace0\uac1d\ub4e4\uc5d0\uac8c \uafb8\uc900\ud788 \ube0c\ub79c\ub4dc\ub97c \uc54c\ub9b4 \uc218 \uc788\ub294 \uc88b\uc740 \uae30\ud68c\uc785\ub2c8\ub2e4.<\/div>\n<\/div>
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